As the creative lead at Reali, I helmed an agile team of designers, producers, and partners to help revolutionize the way homeowners navigate the complexities of buying and selling homes. Emphasizing genuine, relatable experiences, our customer-centric design approach harnessed in-depth user research to carve out a unique brand identity in a saturated market.
Website Design
Marketing Campaign
Brand Framework
Content Strategy
As the creative lead at Reali, I helmed an agile team of designers, producers, and partners to help revolutionize the way homeowners navigate the complexities of real estate. Emphasizing genuine, relatable experiences, our customer-centric approach harnessed in-depth user research to carve out a unique brand identity in a saturated market.
At Reali, all of our efforts were focused on solving pain points and forging lasting, emotional connections with our customers. Taking cues from the real-world experiences of our customers, we crafted relatable omnichannel campaigns that consistently sparked curiosity and inspired action.
Designer, Brand Builder, Creative Champion. Currently open to partnership, projects, and pizza.